A social-first campaign created for Compass Group to support and amplify their Stop Food Wasteinitiative through a suite of platform-native content.

Combining vibrant food cinematography, motion graphics, and kinetic typography, the campaign was designed to communicate sustainability in a clear, engaging, and visually impactful way. We delivered over 40 assets across multiple aspect ratios – including vertical, square, and widescreen formats – each specifically optimised for social platforms and short-form viewing behaviours.

The result is a cohesive, high-performing social campaign built around a clear understanding of how format, pacing, and platform influence engagement.