A social-first content campaign created to raise brand awareness, showcase Southern Sheeting’s products and services, and build a consistent presence across digital channels.
Working closely with the client, we produced a suite of 100+ social assets, spanning brand storytelling, product-focused content, company updates, customer case studies, and recruitment messaging. Designed specifically for platforms including Instagram, LinkedIn, and Facebook, content was delivered across multiple aspect ratios to maximise reach and engagement across channels.
Combining interview-led storytelling, product cinematography, on-site filming, and motion-led edits, the campaign was built around a scalable content strategy designed to generate a continuous stream of platform-native assets. Every edit was optimised for social performance, with careful attention given to pacing, framing, captions, and audience retention.
The result is a versatile campaign supporting Southern Sheeting’s marketing activity- delivering a consistent brand presence while showcasing the people, products, and expertise behind the business.